Products
To Springboard Your Waves & CurlsAlyson’s Salon-Worthy Picks
…and she’s tried them all.
Yes, I have a few favorite tried-and-true brands…and time and again, they prove themselves to be the very best.
When you shop these brands through my affiliate links or use my discount codes, not only do you often get a great price,
but you help this small, woman-owned business to grow and thrive.
Thank you for your love and support.
Hairstory
Your hair is part of your life story—that’s what this little company seeks to honor. They’re anti-detergent, and it turns out their cleansing conditioners are beyond really, really good, and completely biodegradable. Their styling products are stellar. Combine that quality with clean ingredients, bottles you can top off with their refill subscription program and BAM you’ve just reduced your plastic consumption by 91%. Faves: New Wash Original cleansing conditioner, Undressed texture spray, Hair Balm styling cream, Powder dry shampoo/root texture powder. I reach for this line when my clients want a moisturizing cleanser, and when I’m trying to enhance curl. I use it on probably 95% of my clients.
Cult+King
When I use these products, I think to myself, how DID they manage to do it? Because this indie brand checks EVERY box. Clean, good-for-you ingredients, thoughtfully and carefully harvested to be supportive of people and planet. Beautiful glass bottles that are infinitely recyclable. Sustainable, environmentally friendly packaging. Contributions that make them essentially carbon negative, zero impact. Oh yeah, and their styling products are just incredible. Faves: Setspray texture spray and heat protectant, Tonik scalp solution, Jelly gel, Style styling cream, and do-it-all Balm. I tend to reach for this line when I’m trying to create a voluminous, texturized, beachy look on a client.
Innersense Organic Beauty
This beautiful brand has been part of my wavy-curly experience from the very beginning. They were the first salon-quality products I ever bought for myself, and they’ve since become a staple for me and many of my clients. Pure, clean, organic ingredients—from a company who’s been certified plastic-neutral, among other earth- and human-respecting achievements. Faves: I Create Definition foam, True Enlightenment Scalp Scrub, I Create Lift foam, I Create Volume gel, I Create Curl Memory gel, Repair Mask…and all their shampoos and conditioners are fantastic. I reach for this line when my client wants definition, shine, and long-lasting hold.
Bounce Curl
I discovered this brand in 2018, just a few years after its founding in 2015 by Merian Odesho, who is not only the CEO, but also the scientist formulator and brand educator. In my best Chandler Bing voice: I mean, could you *be* any more hands on? Inspired by traditional Mesopotamian ingredients and her grandmother’s nurturing wisdom, Merian embarked on a journey to embrace nature and science in hair care. And I am here to tell you, she achieved that goal, 100 times over. The Light Hold Creme Gel had me hooked from day one, the viral Bounce Curl brush is just as incredible as the internet says it is, and their cleansing and styling products do not disappoint. 10/10.
Shop My Amazon Store
for a few more recommendations
The catch-all place to find lots of my favorites, hair-related or otherwise. I’ve found some really great things over the years. I’ve returned a lot, too (I’m probably on a list somewhere…). Needless to say, those didn’t make the cut. The products you see in all these curated lists are definitely tried and tested—and they really pass the test.
Fine+Low Density Faves
Shop My Shelf: Not on Amazon.
Some of my favorite products just can’t be found on Amazon (inconvenient, but can I get an Amen?). Kevin Murphy Angel Rinse, for example, makes the best leave-in conditioner I’ve found. I also adore his Hydrate Me deep treatment. Lots of curated good things here: Haircare, skincare, makeup, and some of my favorite supplements.
